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Really Odd Ideas
Nov. 29, 1999
A couple years ago, Jeff Fitzsimmons annoyed a roommate by having an aging potato sprouting in a drawer. So he put up a "shrine" for the potato and noticed how much the potato looked like a bonsai tree. This led to the creation of the kit, which includes a base for the potato, some sand-like particles and a book he wrote that has facts about real bonsai melded with a fictional account of bonsai potato growing. The kits sell for $15 apiece, and Mr. Fitzsimmons says more than 22,000 customers have bought them. The concept is a joke on today's fast-paced society. Mr. Fitzsimmons, who runs the enterprise with his friend, Mike Dillon, says, "It's Zen without the wait!"
©copyright 1999 Wall Street Journal. All rights reserved.
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©copyright 1998-2006 Bottled Lightning! Inc. all rights reserved
Bonsai Potato and Zen — Without the Wait! are registered trademarks of Bottled Lightning! Inc.
Bottled Lightning! is also a trademark of Bottled Lightning! Inc. of Mukilteo, WA, USA
Questions? Problems? Contact sensei@bonsaipotato.com
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